Let Your Videos Do the Selling — So You Don’t Have To
EssentialsLab is your shortcut to strategic, evergreen video assets built to convert cold prospects into warm leads.
Let Your Videos Do the Selling — So You Don’t Have To
EssentialsLab is your shortcut to strategic, evergreen video assets built to convert cold prospects into warm leads.
People Trust Faces — Not Landing Pages
You’ve got the site. You’ve got the offer. But if you’re still explaining it all on every sales call…
You don’t have a system.
You have a full-time job.
EssentialsLab gives you a full video funnel — founder story, explainer, VSL, FAQs, testimonials — plus 15 short-form assets for social and ads.
Each one is built to build trust, handle objections, and close the deal.
You hit record once.
They sell for you forever.
People Trust Faces — Not Landing Pages
You’ve got the site. You’ve got the offer. But if you’re still explaining it all on every sales call…
You don’t have a system.
You have a full-time job.
EssentialsLab gives you a full video funnel — founder story, explainer, VSL, FAQs, testimonials — plus 15 short-form assets for social and ads.
Each one is built to build trust, handle objections, and close the deal.
You hit record once.
They sell for you forever.
The Core 5 + 15 High-Converting Ad Clips
5 Strategic Videos
Founder Story – Relatable. Trust-building. Emotional.
Homepage Explainer – Clear, fast, and persuasive.
Video Sales Letter (VSL) – Persuade with structured storytelling.
FAQ Video Suite – Knock out common objections.
Testimonial Montage – Social proof that moves people.
15 Short-Form Ad Videos
Clipped, captioned, and formatted for every platform
Designed to drive awareness, retargeting, and conversions
Delivered ready-to-publish
Subtitles, music, intro/outros, thumbnails
Plus raw files, social versions, and a Video Asset Map
The Core 5 + 15 High-Converting Ad Clips
5 Strategic Videos
Founder Story – Relatable. Trust-building. Emotional.
Homepage Explainer – Clear, fast, and persuasive.
Video Sales Letter (VSL) – Persuade with structured storytelling.
FAQ Video Suite – Knock out common objections.
Testimonial Montage – Social proof that moves people.
15 Short-Form Ad Videos
Clipped, captioned, and formatted for every platform
Designed to drive awareness, retargeting, and conversions
Delivered ready-to-publish
Subtitles, music, intro/outros, thumbnails
Plus raw files, social versions, and a Video Asset Map
The Core 5 + 15 High-Converting Ad Clips
5 Strategic Videos
Founder Story – Relatable. Trust-building. Emotional.
Homepage Explainer – Clear, fast, and persuasive.
Video Sales Letter (VSL) – Persuade with structured storytelling.
FAQ Video Suite – Knock out common objections.
Testimonial Montage – Social proof that moves people.
15 Short-Form Ad Videos
Clipped, captioned, and formatted for every platform
Designed to drive awareness, retargeting, and conversions
Delivered ready-to-publish
Subtitles, music, intro/outros, thumbnails
Plus raw files, social versions, and a Video Asset Map
Founder Story Video
• Build emotional connection • Share the “why” behind the business • Lives on your About page and sales materials
Video Sales Letter (VSL)
• 5–15 min structured pitch • Slides, story, CTA — closes deals • Lives on your landing page
Testimonial Montage or Case Studies
• Social proof edited with results • Real client stories, real impact • Use in landing pages, sales decks, ads
Homepage Explainer
• 60–90 sec breakdown of what you do • Live-action or animated • Lives on homepage or pinned to social
FAQ Video Suite
• 5 bite-sized videos addressing common concerns • Embed on Services/FAQ pages • Great for retargeting or follow-up sequences
🎬 + 15 Short Ad Clips
• Hook-based short form edits • Reels, stories, ads, carousels • All clipped, captioned, and CTA ready
Founder Story Video
• Build emotional connection • Share the “why” behind the business • Lives on your About page and sales materials
Video Sales Letter (VSL)
• 5–15 min structured pitch • Slides, story, CTA — closes deals • Lives on your landing page
Testimonial Montage or Case Studies
• Social proof edited with results • Real client stories, real impact • Use in landing pages, sales decks, ads
Homepage Explainer
• 60–90 sec breakdown of what you do • Live-action or animated • Lives on homepage or pinned to social
FAQ Video Suite
• 5 bite-sized videos addressing common concerns • Embed on Services/FAQ pages • Great for retargeting or follow-up sequences
🎬 + 15 Short Ad Clips
• Hook-based short form edits • Reels, stories, ads, carousels • All clipped, captioned, and CTA ready
Founder Story Video
• Build emotional connection • Share the “why” behind the business • Lives on your About page and sales materials
Video Sales Letter (VSL)
• 5–15 min structured pitch • Slides, story, CTA — closes deals • Lives on your landing page
Testimonial Montage or Case Studies
• Social proof edited with results • Real client stories, real impact • Use in landing pages, sales decks, ads
Homepage Explainer
• 60–90 sec breakdown of what you do • Live-action or animated • Lives on homepage or pinned to social
FAQ Video Suite
• 5 bite-sized videos addressing common concerns • Embed on Services/FAQ pages • Great for retargeting or follow-up sequences
🎬 + 15 Short Ad Clips
• Hook-based short form edits • Reels, stories, ads, carousels • All clipped, captioned, and CTA ready
Our Full-Service Flow: Plan, Film, Edit, Deploy
01
Strategy & Scripts
We map all 5 videos to your brand, offer, and sales objections. You’ll get guidance and scripts for every asset — no guesswork.
Our Full-Service Flow: Plan, Film, Edit, Deploy
Strategy & Scripts
We map all 5 videos to your brand, offer, and sales objections. You’ll get guidance and scripts for every asset — no guesswork.
02
Production Scheduling
You film in our Vegas studio, or we send a crew / guide your remote shoot. Full-day setup, teleprompters, lighting, audio, everything.
Production Scheduling
You film in our Vegas studio, or we send a crew / guide your remote shoot. Full-day setup, teleprompters, lighting, audio, everything.
03
Filming Day
We direct you (or your team/testimonials) on camera. We coach delivery and record everything needed — plus B-roll and FAQs.
Filming Day
We direct you (or your team/testimonials) on camera. We coach delivery and record everything needed — plus B-roll and FAQs.
04
Editing & Polish
We cut, color, animate, caption, and brand it all. VSLs, explainer animations, short-form clips — every format, platform-ready.
Editing & Polish
We cut, color, animate, caption, and brand it all. VSLs, explainer animations, short-form clips — every format, platform-ready.
05
Publishing & Deployment
We upload, optimize, and organize. Videos go on your website, YouTube, social, and inside your ad accounts (if needed).
Publishing & Deployment
We upload, optimize, and organize. Videos go on your website, YouTube, social, and inside your ad accounts (if needed).
06
Final Handoff + Playbook
You receive everything: links, files, thumbnails, suggested posts, and a Video Playbook that shows how to use every asset.
Final Handoff + Playbook
You receive everything: links, files, thumbnails, suggested posts, and a Video Playbook that shows how to use every asset.
Hollywood-Level Production. No Guesswork. No Crew Needed.
We film in-studio or guide your remote shoot — either way, you get:
Sony FX cameras + cinematic lighting
Teleprompter for VSL clarity
Lavalier mic setup for perfect audio
Framed background or green screen options
Branded intro/outro animation
Social-ready captions + thumbnails
Access to our full PodLab Studio in Las Vegas (included in price)
Hollywood-Level Production. No Guesswork. No Crew Needed.
We film in-studio or guide your remote shoot — either way, you get:
Sony FX cameras + cinematic lighting
Teleprompter for VSL clarity
Lavalier mic setup for perfect audio
Framed background or green screen options
Branded intro/outro animation
Social-ready captions + thumbnails
Access to our full PodLab Studio in Las Vegas (included in price)
EssentialsLab is Built For:
Not ideal for:
✅ $1M+ service founders tired of pitching on repeat ✅ Coaches, consultants, agencies, and experts ✅ Brands who’ve built a great offer — but still need trust at scale ✅ Founders ready to run ads, email campaigns, and close without Zoom fatigue
❌ Founders uncomfortable on camera (start with strategy coaching) ❌ Teams without a solid offer (go back to AssetsLab first) ❌ Brands needing a high-volume content model (consider Studio Time)
EssentialsLab is Built For:
✅ $1M+ service founders tired of pitching on repeat ✅ Coaches, consultants, agencies, and experts ✅ Brands who’ve built a great offer — but still need trust at scale ✅ Founders ready to run ads, email campaigns, and close without Zoom fatigue
❌ Founders uncomfortable on camera (start with strategy coaching) ❌ Teams without a solid offer (go back to AssetsLab first) ❌ Brands needing a high-volume content model (consider Studio Time)
Not ideal for:
Now That You Have the Assets — Let’s Build the Engine.
EssentialsLab gives you the sales weapons.
ExpansionLab puts them to work.
After this phase, you’re ready for campaign strategy, funnel builds, paid traffic, and CRM automation. We’ll build the machine that turns video views into booked calls and new clients.
Now That You Have the Assets — Let’s Build the Engine.
EssentialsLab gives you the sales weapons.
ExpansionLab puts them to work.
After this phase, you’re ready for campaign strategy, funnel builds, paid traffic, and CRM automation. We’ll build the machine that turns video views into booked calls and new clients.
$10,000 to Multiply Your Message, Authority, and Reach
EssentialsLab delivers the only five videos you’ll need to scale — plus 15 short-form assets built to sell across every channel.
All strategy, scripting, coaching, filming, and editing included.
This is your personal content salesforce — available 24/7.
$10,000 to Multiply Your Message, Authority, and Reach
EssentialsLab delivers the only five videos you’ll need to scale — plus 15 short-form assets built to sell across every channel.
All strategy, scripting, coaching, filming, and editing included.
This is your personal content salesforce — available 24/7.
Unlock the Next Era of
Innovation
Now
Step beyond limitations and discover a product crafted not just for today but for the world that is rapidly approaching.
4.7/5 based on 2k reviews
Watch Detailed Video
How does SaaS differ from traditional software?
How customizable is SaaS software?
What happens to my data if I cancel my subscription?
What are the benefits of using SaaS?
How does pricing work for SaaS products?
Unlock the Next Era of
Innovation
Now
Step beyond limitations and discover a product crafted not just for today but for the world that is rapidly approaching.
4.7/5 based on 2k reviews
Watch Detailed Video
How does SaaS differ from traditional software?
How customizable is SaaS software?
What happens to my data if I cancel my subscription?
What are the benefits of using SaaS?
How does pricing work for SaaS products?
Unlock the Next Era of
Innovation
Now
Step beyond limitations and discover a product crafted not just for today but for the world that is rapidly approaching.
4.7/5 based on 2k reviews
Watch Detailed Video
How does SaaS differ from traditional software?
How customizable is SaaS software?
What happens to my data if I cancel my subscription?
What are the benefits of using SaaS?
How does pricing work for SaaS products?
Record Like the Top 1% Do
This isn’t a DIY setup or influencer rental. It’s a multi-scene, multi-angle, content creation engine with cinematic FX30 cameras, top-tier mics, pro lighting, and expert operators. You’re not just renting space. You’re owning the spotlight.
Record Like the Top 1% Do
This isn’t a DIY setup or influencer rental. It’s a multi-scene, multi-angle, content creation engine with cinematic FX30 cameras, top-tier mics, pro lighting, and expert operators. You’re not just renting space. You’re owning the spotlight.
Record Like the Top 1% Do
This isn’t a DIY setup or influencer rental. It’s a multi-scene, multi-angle, content creation engine with cinematic FX30 cameras, top-tier mics, pro lighting, and expert operators. You’re not just renting space. You’re owning the spotlight.