PodLab, a Las Vegas content studio for service businesses: record once, sell forever.

Touch the beaker
For service businesses doing $250K+

Record once. Sell forever.

  • 01 Ds Destination. LP conversion · target 8–12%. What are you sending traffic to? Without it: Paid traffic lands on a brochure. No price, no proof. What we build: One page. One offer. One action. A video that closes. Running correctly: You know its conversion rate from memory.
  • 02 Tg Targets & KPIs. Six-number dashboard · weekly. What number are we actually driving? Without it: A revenue goal with no weekly math under it. What we build: Six numbers, reverse-engineered from the target. One dashboard. Running correctly: Anyone can say whether the month is on pace.
  • 03 Mk Marketing. Cost per qualified lead · falling. How does a stranger find out you exist? Without it: Growth runs on referrals and whenever you find time. What we build: One studio day. Six platforms. Paid behind the winners. Running correctly: Leads arrive on days you never touched the phone.
  • 04 Ld Lead Management. Speed-to-lead < 5 min · show rate. When a hundred leads come in, who gets called first? Without it: Every lead treated the same. Speed-to-lead measured in days. What we build: A CRM that segments by revenue and intent, and routes on rules. Running correctly: Buyers are on a call inside the hour.
  • 05 Sl Sales. Close rate · deal size · cycle. Does the sale still depend on you being in the room? Without it: One closer, and it is you. Nothing to hand a new rep. What we build: Documented discovery and close. Video pre-sells before the call. Running correctly: Someone who is not you closes at your rate.
  • 06 Nu Nurture. % closed after the first no. What happens to the ninety percent who don't buy today? Without it: One follow-up, then silence. The no-pile never gets worked. What we build: Sequences per segment — email, SMS, retargeting — carried by video. Running correctly: Real money closes from people who first said not yet.
  • 07 Op Optimization. Trailing lift at each step. Which lever, pulled ten percent, changes everything? Without it: Five things change at once, or nothing changes at all. What we build: One hypothesis, one test, one decision. Every week. Running correctly: Every week ends with something permanently better.
  • 08 Sc Scale. Revenue per employee · founder hours. Can it run harder without you working harder? Without it: Growth adds hours. Every level rebuilds the same problem. What we build: Documented delivery, a hiring system, spend against proven economics. Running correctly: Revenue goes up while your hours go down.
The run

Then someone has to run it.

  • ExpansionLabOne video a day$3,000/mo
  • ExpansionLab ELITEThree videos a day$5,000/mo
Add-ons

Hand off the rest.

  • We post on your socials for you+$1,000/mo
  • We manage your Meta ads for you+$1,000/mo
Measured, not promised

$84K → $270K

A month — one client's revenue, 3.2×

See if you qualify for a free VSL
TipTop

Meet TipTop. She'll take it from here.

See if you qualify for a free VSL

We record one free VSL a month, for one qualified business.

TipTop, PodLab's robot, standing in the studio